February 24, 2008

Save the date: 9/9 – GGC to launch ecommerce site


Girl Guides of Canada has officially announced recently that by September 2009, they plan to create a nationwide online shop. Currently much of the GGC’s annual merchandise catalogue is available for viewing online on the national website, but orders cannot be placed directly through the site itself.

With this exciting news however, GGC members, non-members and collectors alike will all be able to avail of the convenience that comes from directly being able to order anything they fancy from the comfort of their own home computers.

Currently web shoppers are able to order a selection of GGC and province specific items from both the Ontario and Alberta Girl Guide provincial council website shops, but autumn 2009 will mark the first time that the entire national GGC catalogue will be widely (presumably in its entirety) available online for all of your buying needs.

I’m personally happy about this impending ecommerce site and truly hope that that it’s able to take off and soar. (Fingers crossed however that the GGC does not do away with traditional paper catalogues in the wake of this step towards modernization. So far the GGC has said that they plan to keep catalogues in production. Which is really good news, as I know for a fact that both I and many others out there with a vested interest in GGC absolutely adore – and shop from – the physical catalogue itself, and will likely continue to do so, even if a fully stocked ecommerce site is available around the clock).

One thing however, that sent up a red flag for me, is that near the bottom of the GGC’s announcement, they briefly discuss a plan to do away with all GGC shops (that is to say, physical store locations across various Canadian towns and cities) by 2010.

The reason you may ask, why this paragraph sent chills up my back - well, aside from the fact that it’s always worlds better to be able to try on uniforms and other clothing related items in person, than to guess at the right size when ordering online - is that I can’t help but wonder what such a decision would mean in terms of the production and sale of Area, Divisions, and District crests (patches) and pins.

For now though, there’s little point in worrying too much. The GGC clearly knows what they’re doing, and there’s certainly nothing to say so far that A/D/D items wouldn’t be available still. I’ll be monitoring these merchandise changes very carefully as further news unfolds, and will share whatever I learn with my readers here.

No comments:

Post a Comment